Category Archives: Selling

Disruption by LinkedIn Marketing

How LinkedIn Is Disrupting B2B Marketing

Ask any business leader… “What is disruption?” You’re very likely to receive unique answers. Oxford Dictionary describes distruption as a “disturbance or problems which interrupt an event, activity, or process.” However, disruption can mean different ideas for different industries. In this article, I will talk about the disruption that is affecting B2B marketing. It’s none […]

How to Use the Six Sigma Approach To Improve Sales

Are you looking to improve sales for your business? There are a ton of sales training companies offering solutions and coaching programs. It doesn’t matter what you sell because there is offering a special sales training program just for that product or service. There are probably many different sales training programs for any product or […]

Traditional Selling Versus Social Selling

Traditional Selling vs Social Selling Today

Location and timing should dictate your sales approach in both traditional selling as well as social selling. Social selling has been around since the beginning of sales, but social media is changing the way that is done. Cold calling isn’t dead, but social selling is taking over in a lot of ways. You need to […]